Diliman 1,932 Baguio 270 Tacloban 155 Pampanga 117 Manila 45 Olongapo 23

Union Catalog (Buklod) 2,542

Cesar E.A. Virata School of Business 976 School of Economics 394 Diliman Main Library: Filipiniana Books Section 198 Asian Institute of Tourism 183 UP Diliman Extension Program in Pampanga 164 UP Baguio Main Library 162 UP Tacloban Library 155 Graduate Resource Center 124 College of Home Economics 121 Technology Management Center 105 College of Mass Communication 83 Diliman Main Library: Social Sciences Section 49 College of Arts and Sciences Library 34 College of Education 28 School of Statistics 24 College of Fine Arts 23 School of Urban and Regional Planning 23 UP Diliman Extension Program in Olongapo 23 College of Social Work & Community Development 21 School of Labor and Industrial Relations 19 National College of Public Administration and Governance 18 Asian Center 16 Diliman Main Library: Info. Services & Instruction Section 12 School of Library and Information Studies 12 College of Arts and Letters 9 College of Engineering Library I 9 College of Architecture 8 College of Pharmacy Library 7 College of Engineering Library II 6 College of Law 6 veure tots ...

H - Ciències Socials

Marketing Management 582 Farm produce 110 Advertising 100 Economic aspects 74 Decision making 63 Service industries 56 Case studies 53 Produce trade 50 Consumer behavior 49 Strategic planning 46 Rice 40 Marketing research 39 New products 36 Social aspects 36 Brand name products 35 Product management 35 Internet marketing 33 Planning 31 Customer relations 28 Customer services 28 Data processing 28 Mathematical models 28 Sales management 27 Vegetable trade 27 Addresses, essays, lectures 25 Export marketing 25 Professions 24 Sales promotion 24 Small business 24 veure tots ...

Kotler, Philip 141 Armstrong, Gary 60 McCarthy, E. Jerome 48 Perreault, William D. 37 Kerin, Roger A. 35 Peter, J. Paul 29 Stanton, William J. 26 Philippines. Bureau of Agricultural Statistics 25 Lamb, Charles W. 24 Cravens, David W. 23 Lizarondo, Maura S. 22 Kurtz, David L. 19 American Marketing Association 16 Lovelock, Christopher H. 16 McDonald, Malcolm 15 Boone, Louis E. 14 Hair, Joseph F. 14 Valdellon, Taciana C. 13 Walker, Orville C. 13 Aaker, David A. 12 Grewal, Dhruv 12 Manto, J.M 12 McDaniel, Carl D. 12 Mears, Leon Artemas 1907- 12 Muro, Vicente 12 Pride, William M. 12 Rudelius, William 12 Berman, Barry 11 Donnelly, James H. Jr 11 Evans, Joel R. 11 veure tots ...

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