Multivariate data analysis od Hair, Joseph F., William C. Black, Babin, Barry J., Anderson, Rolph E.

MKTG 11 principles of marketing od Lamb, Charles W., Hair, Joseph F., McDaniel, Carl 1941-

A primer on partial least squares structural equation modeling (PLS-SEM) od Hair, Joseph F. Jr., author

Essentials of marketing research od Hair, Joseph F. Jr, Celsi, Mary, Ortinau, David J., Bush, Robert P.

MKTG9 od Lamb, Charles W.

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A primer on partial least squares structural equation modeling (PLS-SEM) od Hair, Joseph F. Jr, Hult, G. Tomas, M., Ringle, Christian M., Sarstedt, Marko

A primer on partial least squares structural equation modeling (PLS-SEM) od Hair, Joseph F. Jr, Hult, G. Tomas M., Ringle, Christian M., Sarstedt, Marko

Essentials of marketing research

Essentials of marketing research od Hair, Joseph F., Celsi, Mary Welfinbarger, Ortinau, David J., Bush, Robert P.

MKTG4 student edition od Lamb, Charles W.