Managing hospitality organizations achieving excellence in the guest experience

"Today's economy is dominated by the service sector which continues to grow at a rapid pace. Even businesses dealing primarily psychical goods are now reinventing their image and positioning themselves as service providers. Introduction to Hospitality Management: Creating Excellent Guest E...

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Detalhes bibliográficos
Main Authors: Ford, Robert C. (Robert Clayton) 1945- (Author), Sturman, Michael C. (Michael Craig) (Author)
Formato: Livro
Idioma:English
Publicado em: Thousand Oaks, California SAGE Publications, Inc. [2020]
Edição:Second edition.
Assuntos: