Managing hospitality organizations achieving excellence in the guest experience

"Today's economy is dominated by the service sector which continues to grow at a rapid pace. Even businesses dealing primarily psychical goods are now reinventing their image and positioning themselves as service providers. Introduction to Hospitality Management: Creating Excellent Guest E...

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Bibliographic Details

Main Authors:	Ford, Robert C. 1945- (Author), Sturman, Michael C. (Author)
Resource Type:	Book
Language:	English
Published:	Thousand Oaks, California SAGE Publications, Inc. [2020]
Edition:	Second edition.
Subjects:	Hospitality industry > Customer services. Hospitality industry > Management. Hospitality industry > Personnel management.