Male respondent's perceptions on the use of female sexy stars as models for the television ads of Tanduay Rhum and White Castle Whiskey and their relation to the socio-demographic characteristics of the male audience

書誌詳細
第一著者: Policarpio, Fides T. (著者)
団体著者: University of the Philippines Diliman College of Mass Communication
その他の著者: Sevilla, Andres G. (thesis adviser.)
フォーマット: 学位論文
言語:English
Filipino