Customer engagement in theory and practice a marketing management perspective

Customer engagement in theory and practice a marketing management perspective

Bibliografiska uppgifter
Huvudupphovsman: Zyminkowska, Katarzyna (Författare, medförfattare)
Materialtyp: Bok
Språk:English
Publicerad: Cham, Switzerland Palgrave Macmillan 2019.
Upplaga:1st edition.
Ämnen:
Customer relations > Management.
Marketing.
Consumer behavior.