Customer engagement in theory and practice a marketing management perspective

Customer engagement in theory and practice a marketing management perspective

書目詳細資料
主要作者: Zyminkowska, Katarzyna (Author)
格式: 圖書
語言:English
出版: Cham, Switzerland Palgrave Macmillan 2019.
版:1st edition.
主題:
Customer relations > Management.
Marketing.
Consumer behavior.