Social media marketing theories & applications

Social media marketing theories & applications

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The second edition of this popular text maintains a scholarly approach, providing students with an up-to-date understanding of both the theory and practice of social media marketing.

Detalhes bibliográficos
Autor principal: Dahl, Stephan (Author)
Formato: Livro
Idioma:English
Publicado em: Los Angeles SAGE 2018.
Edição:2E.
Assuntos:
Internet marketing.
Social media.