Social media marketing theories & applications

The second edition of this popular text maintains a scholarly approach, providing students with an up-to-date understanding of both the theory and practice of social media marketing.

Bibliografische gegevens
Hoofdauteur: Dahl, Stephan (Auteur)
Formaat: Boek
Taal:English
Gepubliceerd in: Los Angeles SAGE 2018.
Editie:2E.
Onderwerpen: