Social media marketing theories & applications

The second edition of this popular text maintains a scholarly approach, providing students with an up-to-date understanding of both the theory and practice of social media marketing.

Bibliographic Details
Main Author: Dahl, Stephan (Author)
Resource Type: Book
Language:English
Published: Los Angeles SAGE 2018.
Edition:2E.
Subjects:

Asian Institute of Tourism (UP Diliman)

Accession # Call # Volume/Part# Copy # Collection Circulation Type Circulation Status
AIT-7595 HF 5415.1265 / D34 2018 Regular Circulation On-Shelf

UP Cesar E.A. Virata School of Business (UP Diliman)

Accession # Call # Volume/Part# Copy # Collection Circulation Type Circulation Status
B-38384 HF 5415.1265 / D34 2018 Reserve Book On-Shelf