P(N)BA on AKTV a comparative analysis of PBA on AKTV and NBA TV's network partner, NBA on TNT

"The study is guided by the theory of globalization. It also revolves around the concept of global TV formats as a model of globalization through adaptations, mimicry, localization, etc. This study aims to show how global sports programs influence the local programs through the former's pr...

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Bibliografiske detaljer

Hovedforfatter:	Javier, Martin David Lugtu 1992- (Author)
Institution som forfatter:	University of the Philippines. College of Mass Communication
Andre forfattere:	Enriquez, Elizabeth L. (adviser.)
Format:	Thesis
Sprog:	English
Udgivet:	2013
Fag:	Television and sports. Television broadcasting of sports > Philippines. Video tapes in sports.