The curvilinear and conditional effects of product line breadth on salesperson performance, role stress, and job satisfaction.

The curvilinear and conditional effects of product line breadth on salesperson performance, role stress, and job satisfaction.

Detaylı Bibliyografya
Yayımlandı:Journal of the academy of marketing science V. 42, 1 (2014).
Yazar: Johnson, Jeff S.
Materyal Türü: Makale
Dil:English
Konular:
Product line breadth.
Number of product lines.
Sales force structure.
Role theory.
Schema theory.
Nonlinear.
Structural equations modeling.