The curvilinear and conditional effects of product line breadth on salesperson performance, role stress, and job satisfaction.

The curvilinear and conditional effects of product line breadth on salesperson performance, role stress, and job satisfaction.

Detalhes bibliográficos
Publicado no:Journal of the academy of marketing science V. 42, 1 (2014).
Autor principal: Johnson, Jeff S.
Formato: Artigo
Idioma:English
Assuntos:
Product line breadth.
Number of product lines.
Sales force structure.
Role theory.
Schema theory.
Nonlinear.
Structural equations modeling.