The curvilinear and conditional effects of product line breadth on salesperson performance, role stress, and job satisfaction.

The curvilinear and conditional effects of product line breadth on salesperson performance, role stress, and job satisfaction.

Bibliografische gegevens
Gepubliceerd in:Journal of the academy of marketing science V. 42, 1 (2014).
Hoofdauteur: Johnson, Jeff S.
Formaat: Artikel
Taal:English
Onderwerpen:
Product line breadth.
Number of product lines.
Sales force structure.
Role theory.
Schema theory.
Nonlinear.
Structural equations modeling.