The curvilinear and conditional effects of product line breadth on salesperson performance, role stress, and job satisfaction.

The curvilinear and conditional effects of product line breadth on salesperson performance, role stress, and job satisfaction.

Dades bibliogràfiques
Publicat a:Journal of the academy of marketing science V. 42, 1 (2014).
Autor principal: Johnson, Jeff S.
Format: Article
Idioma:English
Matèries:
Product line breadth.
Number of product lines.
Sales force structure.
Role theory.
Schema theory.
Nonlinear.
Structural equations modeling.