Risks, rewards, and responses towards a risk-aversion model of brand loyalty

ग्रंथसूची विवरण
मुख्य लेखक: Ilano, Arturo Benedicto M.
स्वरूप: पुस्तक
भाषा:English
प्रकाशित: Quezon City Cesar E. A. Virata School of Business, University of the Philippines c2016.
श्रृंखला:UPVSB faculty grant lecture : 16-06
विषय: