Why do some business relationships persist despite dissatisfaction? A social exchange review.

Why do some business relationships persist despite dissatisfaction? A social exchange review.

Sonraí bibleagrafaíochta
Foilsithe in:Asia Pacific management review V. 17, 1,3-4 (2012).
Príomhchruthaitheoir: Yanamandram, Venkata
Formáid: Alt
Teanga:English
Ábhair:
Social exchange theory.
Dissatisfied customer.
Business to business, Service.