Íomhá chlúdaigh

From the commerical to the communal Reframing taboo trade-offs in religious and pharmaceutical marketing.

Sonraí bibleagrafaíochta
Foilsithe in:Journal of consumer research V. 39, 1-4 (2012).
Príomhchruthaitheoir: McGraw, A. Peter
Formáid: Alt
Teanga:Béarla
Ábhair:
Consumer behavior.
Marketing.
Pharmaceutical industry.
Religious organizations.