Art direction

A guide to the role of the art director. It examines the techniques, approaches and secrets involved in the development of creative advertising concepts. It emphasizes the importance of seeing things differently, and providing the audience with something to discover. It examines the process of visua...

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Bibliografski detalji
Glavni autor: Mahon, Nik
Format: Knjiga
Jezik:English
Izdano: Lausanne, Switzerland AVA Publishing SA c2010
Serija:Basics advertising 02
Teme: