Art direction

A guide to the role of the art director. It examines the techniques, approaches and secrets involved in the development of creative advertising concepts. It emphasizes the importance of seeing things differently, and providing the audience with something to discover. It examines the process of visua...

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Detalhes bibliográficos
Autor principal: Mahon, Nik
Formato: Livro
Idioma:English
Publicado em: Lausanne, Switzerland AVA Publishing SA c2010
Colecção:Basics advertising 02
Assuntos: