Behavioral finance psychology, decision-making, and markets
"This comprehensive text--ideal for your behavioral finance elective-- links finance theory and practice to human behavior. The book begins by building upon the established, conventional principles of finance that students have already learned in their principles course. The authors then move i...
| Autors principals: | , |
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| Format: | Llibre |
| Idioma: | anglès |
| Publicat: |
Mason, Ohio
South-Western Cengage Learning
c2010.
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| Matèries: | |
| Accés en línia: | Table of contents only |