Marketing management a strategic decision-making approach

Marketing management a strategic decision-making approach

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书目详细资料
主要作者: Mullins, John W. (John Walker)
其他作者: Walker, Orville C.
格式: 图书
语言:English
出版: Boston McGraw-Hill Irwin c2010.
版:7th ed.
主题:
Marketing > Management.