Differentiate or die survival in our era of killer competition

Differentiate or die survival in our era of killer competition

Manylion Llyfryddiaeth
Prif Awdur: Trout, Jack
Awduron Eraill: Rivkin, Steve 1947-
Fformat: Llyfr
Iaith:English
Cyhoeddwyd: Hoboken, N.J. Wiley c2008.
Rhifyn:2nd ed.
Pynciau:
Advertising > Brand name products.
Brand name products.
Competition.