Strategic business planning a dynamic system for improving performance & competitive advantage

Outlines a business process which should improve the performance and competitive position of any company. It enables the reader to link company purpose, business goals, strategy, performance targets and an action programme into one framework.

Détails bibliographiques
Auteur principal: Reading, Clive
Collectivité auteur: Gale Group
Format: Electronic Resource
Langue:English
Publié: London Kogan Page 2002.
Édition:2nd ed.
Collection:Gale virtual reference library
Sujets:
Accès en ligne:Available for University of the Philippines Diliman via Gale Virtual Reference Library. Click here to access