Strategic business planning a dynamic system for improving performance & competitive advantage

Outlines a business process which should improve the performance and competitive position of any company. It enables the reader to link company purpose, business goals, strategy, performance targets and an action programme into one framework.

Detaylı Bibliyografya
Yazar: Reading, Clive
Müşterek Yazar: Gale Group
Materyal Türü: Electronic Resource
Dil:English
Baskı/Yayın Bilgisi: London Kogan Page 2002.
Edisyon:2nd ed.
Seri Bilgileri:Gale virtual reference library
Konular:
Online Erişim:Available for University of the Philippines Diliman via Gale Virtual Reference Library. Click here to access