Strategic business planning a dynamic system for improving performance & competitive advantage

Outlines a business process which should improve the performance and competitive position of any company. It enables the reader to link company purpose, business goals, strategy, performance targets and an action programme into one framework.

التفاصيل البيبلوغرافية
المؤلف الرئيسي: Reading, Clive
مؤلف مشترك: Gale Group
التنسيق: Electronic Resource
اللغة:English
منشور في: London Kogan Page 2002.
الطبعة:2nd ed.
سلاسل:Gale virtual reference library
الموضوعات:
الوصول للمادة أونلاين:Available for University of the Philippines Diliman via Gale Virtual Reference Library. Click here to access