Strategic business planning a dynamic system for improving performance & competitive advantage

Outlines a business process which should improve the performance and competitive position of any company. It enables the reader to link company purpose, business goals, strategy, performance targets and an action programme into one framework.

Bibliografski detalji
Glavni autor: Reading, Clive
Autor kompanije: Gale Group
Format: Electronic Resource
Jezik:English
Izdano: London Kogan Page 2002.
Izdanje:2nd ed.
Serija:Gale virtual reference library
Teme:
Online pristup:Available for University of the Philippines Diliman via Gale Virtual Reference Library. Click here to access