Strategic business planning a dynamic system for improving performance & competitive advantage

Outlines a business process which should improve the performance and competitive position of any company. It enables the reader to link company purpose, business goals, strategy, performance targets and an action programme into one framework.

מידע ביבליוגרפי
מחבר ראשי: Reading, Clive
מחבר תאגידי: Gale Group
פורמט: Electronic Resource
שפה:English
יצא לאור: London Kogan Page 2002.
מהדורה:2nd ed.
סדרה:Gale virtual reference library
נושאים:
גישה מקוונת:Available for University of the Philippines Diliman via Gale Virtual Reference Library. Click here to access