Crossing the chasm marketing and selling high-tech products to mainstream customers

Crossing the chasm marketing and selling high-tech products to mainstream customers

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書目詳細資料
主要作者: Moore, Geoffrey A. 1946-
格式: 圖書
語言:English
出版: New York HarperBusiness c1991.
主題:
Selling > Technology.
High technology industries.
Marketing.