Media promotion and marketing for broadcasting, cable, and the Internet

Media promotion and marketing for broadcasting, cable, and the Internet

Библиографические подробности
Другие авторы: Eastman, Susan Tyler, Ferguson, Douglas A., Klein, Robert A. 1928-
Формат: ‌
Язык:English
Опубликовано: Amsterdamn Elsevier/Focal Press c2006.
Редактирование:5th ed.
Предметы:
Television broadcasting > Marketing.
Radio broadcasting > Marketing.
Cable television > Marketing.