Corporate social responsibility doing the most good for your company and your cause

Corporate social responsibility doing the most good for your company and your cause

Detalhes bibliográficos
Autor principal: Kotler, Philip
Outros Autores: Lee, Nancy 1932-
Formato: Livro
Idioma:English
Publicado em: Hoboken, N.J. Wiley 2005.
Assuntos:
Social responsibility of business.
Social marketing.
Corporations > Charitable contributions.
Corporate image.