Corporate social responsibility doing the most good for your company and your cause

Corporate social responsibility doing the most good for your company and your cause

Bibliographic Details
Main Author: Kotler, Philip
Other Authors: Lee, Nancy 1932-
Format: Book
Language:English
Published: Hoboken, N.J. Wiley 2005.
Subjects:
Social responsibility of business.
Social marketing.
Corporations > Charitable contributions.
Corporate image.