Corporate social responsibility doing the most good for your company and your cause

Corporate social responsibility doing the most good for your company and your cause

Dettagli Bibliografici
Autore principale: Kotler, Philip
Altri autori: Lee, Nancy 1932-
Natura: Libro
Lingua:English
Pubblicazione: Hoboken, N.J. Wiley 2005.
Soggetti:
Social responsibility of business.
Social marketing.
Corporations > Charitable contributions.
Corporate image.