Consumer choice in the Third World a study of the welfare effects of advertising and new products in a developing country

Consumer choice in the Third World a study of the welfare effects of advertising and new products in a developing country

গ্রন্থ-পঞ্জীর বিবরন
প্রধান লেখক: James, Jeffrey
বিন্যাস: গ্রন্থ
ভাষা:English
প্রকাশিত: London Macmillan 1983.
বিষয়গুলি:
Consumer education > Ddeveloping countries.
Advertising > Developing countries.
Consumers' preferences > Developing countries.
New products.