In search of stupidity over 20 years of high-tech marketing disasters

In search of stupidity over 20 years of high-tech marketing disasters

書目詳細資料
主要作者: Chapman, Merrill R. 1953-
格式: 圖書
語言:English
出版: Berkeley, Calif. Apress c2003.
主題:
Computer software industry > Management > Case studies.
Computer industry > Management > Case studies.
Business failures > Case studies.
在線閱讀:Table of contents