In search of stupidity over 20 years of high-tech marketing disasters

In search of stupidity over 20 years of high-tech marketing disasters

Xehetasun bibliografikoak
Egile nagusia: Chapman, Merrill R. 1953-
Formatua: Liburua
Hizkuntza:English
Argitaratua: Berkeley, Calif. Apress c2003.
Gaiak:
Computer software industry > Management > Case studies.
Computer industry > Management > Case studies.
Business failures > Case studies.
Sarrera elektronikoa:Table of contents