Commodity advertising : the economics and measurement of generic programs

Commodity advertising : the economics and measurement of generic programs

ग्रंथसूची विवरण
मुख्य लेखक: Forker, Olan D.
स्वरूप: पुस्तक
भाषा:English
प्रकाशित: New York Lexington Books c1993
विषय:
Advertising > Brand name products > United States.
Advertising > Food > United States.
Advertising > Food > Case studies > United States.
Generic products > United States.