Product management ; selected readings (1960-69) ed. for the American Marketing Asso

Product management ; selected readings (1960-69) ed. for the American Marketing Asso

Bibliographic Details
Main Author: Phelps, Dudley Maynard, 1897- ed
Format: Book
Language:English
Published: Homewood, Ill. R. D. Irwin 1970
Subjects:
I. American Marketing Asso.
II. Title.
product management > Addresses, essays, lectures.