The role of economic theory in the teaching of marketing; a round table presented at teachers' sessions, American Marketing Association, Chicago, December, 1950. Contributors Robert Bartels [and others]. Henry G. Baker, editor.

The role of economic theory in the teaching of marketing; a round table presented at teachers' sessions, American Marketing Association, Chicago, December, 1950. Contributors Robert Bartels [and others]. Henry G. Baker, editor.

Bibliografski detalji
Autor kompanije: American Marketing Association
Format: Knjiga
Jezik:English
Izdano: Athens : College of Business Administration, University of Georgia 1951.