The role of economic theory in the teaching of marketing; a round table presented at teachers' sessions, American Marketing Association, Chicago, December, 1950. Contributors Robert Bartels [and others]. Henry G. Baker, editor.

The role of economic theory in the teaching of marketing; a round table presented at teachers' sessions, American Marketing Association, Chicago, December, 1950. Contributors Robert Bartels [and others]. Henry G. Baker, editor.

Bibliografiske detaljer
Institution som forfatter: American Marketing Association
Format: Bog
Sprog:English
Udgivet: Athens : College of Business Administration, University of Georgia 1951.