Marketing plans how to prepare them, how to use them

Manylion Llyfryddiaeth
Prif Awdur: McDonald, Malcolm
Awduron Corfforaethol: Institute of Marketing, CAM Foundation
Fformat: Llyfr
Iaith:English
Cyhoeddwyd: Oxford, Boston Butterworth-Heinemann 1995.
Rhifyn:3rd ed.
Cyfres:Marketing series (London, England). Professional development.
Pynciau: