Marketing plans how to prepare them, how to use them

Bibliografiska uppgifter
Huvudupphovsman: McDonald, Malcolm
Institutionella upphovsmän: Institute of Marketing, CAM Foundation
Materialtyp: Bok
Språk:English
Publicerad: Oxford, Boston Butterworth-Heinemann 1995.
Upplaga:3rd ed.
Serie:Marketing series (London, England). Professional development.
Ämnen: