Competing on analytics the new science of winning
Leading companies are doing more than just collecting and storing data in large quantities--they're now driving their competitive strategies based on data-driven insights. And achieving impressive results: Identifying the most profitable customers, accelerating product innovation, optimizing su...
| Autors principals: | , |
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| Format: | Llibre |
| Idioma: | English |
| Publicat: |
Boston, Massachusetts
Harvard Business Review Press
[2017]
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| Edició: | Updated, with a new introduction. |
| Matèries: |