Íomhá chlúdaigh

Impact of socio-demographic factors on Filipino consumers' level of vulnerability to false or misleading advertising

Sonraí bibleagrafaíochta
Príomhchruthaitheoirí: Abaloyan, Roxelle Joy O. (Údar), Ballais, Carlle Joseph A. (Údar), Busa, Alfonso B. Jr (Údar)
Rannpháirtithe: Dacuyan, Flordeliz B. (adviser.)
Formáid: Tráchtas
Teanga:Béarla
Ábhair:
Consumer behavior > Philippines > Region 8.
Marketing research.
Misleading.
Advertising.
Vulnerability.
Socio-demographic factors.
Consumer buying behavior.