Cases in advertising and communications management

Cases in advertising and communications management

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Opis bibliograficzny
1. autor: Greyser, Stephen A.
Format: Książka
Język:English
Wydane: Englewood Cliffs, N.J. Prentice-Hall c1981.
Wydanie:2nd ed.
Hasła przedmiotowe:
Advertising > United States > Management > Case studies.
Advertising > United States > Communication systems > Case studies.