M Marketing

"Throughout this edition numerous examples of how students engage in marketing activities every day of their lives-either as consumers or sellers of a product or service. In addition to providing the traditional study and reinforcement tools of most principles of marketing products, we also off...

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Λεπτομέρειες βιβλιογραφικής εγγραφής
Κύριοι συγγραφείς: Grewal, Dhruv (Συγγραφέας), Levy, Michael 1950- (Συγγραφέας)
Μορφή: Βιβλίο
Γλώσσα:English
Έκδοση: New York, NY McGraw-Hill Education [2021]
Έκδοση:Seventh edition.
Θέματα: