Basic marketing research customer insights and managerial action

Basic marketing research customer insights and managerial action

Bibliografske podrobnosti
Main Authors: Brown, Tom J. (Author), Churchill,Gilbert A. Jr (Author)
Format: Knjiga
Jezik:English
Izdano: Stamford, CT Cengage Learning ©2014.
Izdaja:8th edition.
Teme:
Marketing > Research.