Global marketing strategies

Detalles Bibliográficos
Main Authors:	Jeannet, Jean-Pierre (Author), Hennessey, Hubert D. (Author)
Formato:	Libro
Idioma:	inglés
Publicado:	Boston, Mass. Houghton Mifflin Company c2004.
Edición:	Sixth edition.
Subjects:	Export marketing > Management. Export marketing > Management > Case studies.