Global marketing strategies

Global marketing strategies

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Detalhes bibliográficos
Main Authors: Jeannet, Jean-Pierre (Author), Hennessey, Hubert D. (Author)
Formato: Livro
Idioma:English
Publicado em: Boston, Mass. Houghton Mifflin Company c2004.
Edição:Sixth edition.
Assuntos:
Export marketing > Management.
Export marketing > Management > Case studies.