Handbook of customer satisfaction and loyalty measurement

Handbook of customer satisfaction and loyalty measurement

Manylion Llyfryddiaeth
Prif Awduron: Hill, Nigel 1952- (Awdur), Alexander, Jim (Awdur)
Fformat: Llyfr
Iaith:English
Cyhoeddwyd: Aldershot, Hampshire, England Gower Publishing Limited ©2006.
Rhifyn:Third edition.
Pynciau:
Consumer satisfaction > Evaluation > Handbooks, manuals, etc.
Marketing research > Handbooks, manuals, etc.