The shopper marketing revolution consumer - shopper - retailer : how marketing must reinvent itself in the age of the shopper
Main Authors: | , |
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Resource Type: | Book |
Language: | English |
Published: |
Highland Park, Illinois
Writers of the Round Table Press
[2013]
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Subjects: |
UP Cesar E.A. Virata School of Business (UP Diliman)
Accession # | Call # | Volume/Part# | Copy # | Collection | Circulation Type | Circulation Status |
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BA-1749 | HF5415 / D44 2013 | Regular Circulation | On-Shelf |